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°Ë»ö°á°ú ÃÑ 3606°³ÀÇ ÀÚ·á°¡ ÀÖ½À´Ï´Ù. |
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»çȸº¹ÁöÁ¶Á÷ÀÇ ±âȹ ¹× ÀÇ»ç°áÁ¤ ¹× ÇàÁ¤Ã¼°èÀÇ ¹®Á¦Á¡ ¹× °³¼±¹æ¾È
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µî·ÏÀÏ: 2011.01.07 | µî·ÏÀÚ: report1
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1. ³ëÀοä¾çº¸ÇèÁ¦µµÀÇ ±âº»À̳信 °üÇÑ ³íÀÇ
2. ¡®³ëÀοä¾ç¡¯ÀÇ °³³ä±ÔÁ¤°ú ¿¬°üÁö¾î ÁÖ¿ä³»¿ë¿¡ °üÇÑ ³íÀÇ
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µî·ÏÀÏ: 2011.01.06 | µî·ÏÀÚ: report1
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±³¿ø´ÜüÀÇ ¿ªÇÒ°ú ±â´É ¹× Çѱ¹±³¿ø´ÜüÇöȲ°ú ±³¿ø³ëÁ¶ÀÇ ¹®Á¦Á¡°ú °³¼±¹æ¾È¿¬±¸
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4. ±³¿ø´ÜüÀÇ ±â´É ¹× ÁÖ¿äÈ°µ¿
¥². Çѱ¹ÀÇ ±³¿ø´Üü
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µî·ÏÀÏ: 2011.01.06 | µî·ÏÀÚ: report1
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±³»çºÀ±Þ(±³¿øº¸¼ö)ÀÇ ½ÇÅÂ¿Í ¹®Á¦Á¡ ¹× ±³¿øº¸¼öü°è °³¼±¹æ¾È
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µî·ÏÀÏ: 2011.01.06 | µî·ÏÀÚ: report1
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1. ¼±Á¤µ¿±â
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3. Èĺ¸ ±¹°¡ ȯ°æºÐ¼®
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6. STP Àü·«
(1) Segmentation, Targeting
(2) Positioning
7. 4P Àü·«
µî·ÏÀÏ: 2011.01.05 | µî·ÏÀÚ: report1
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