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°Ë»ö°á°ú ÃÑ 1668°³ÀÇ ÀÚ·á°¡ ÀÖ½À´Ï´Ù. |
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û¼Ò³â±âÀÇ ¼ºÇü°ú ´ÙÀ̾îÆ®ÀÇ ¹®Á¦Á¡°ú ´ëÃ¥
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1. INTRO
2. û¼Ò³â±âÀÇ ¼ºÇü
3. û¼Ò³â±âÀÇ ´ÙÀ̾îÆ®
4. °ü·Ã »ç·Ê¿Í µ¿¿µ»ó
5. ´ë¾È ¹× ÇØ°á¹æ¾È
6. °á·Ð
7. Âü°í¹®Çå
µî·ÏÀÏ: 2010.12.28 | µî·ÏÀÚ: report1
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ûȣ³ªÀ̽º ±Â¸ð´× ºñµ¥ ¸¶ÄÉÆüº°ø»ç·ÊºÐ¼®
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2.Objective
3.Segmentation
4.Targeting
5.Positioning
6.4P Mix
III. °á·Ð-¹®Á¦Á¡ ÁöÀû ¹× ÃßõÀü·«
µî·ÏÀÏ: 2010.12.27 | µî·ÏÀÚ: report1
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±Ù·Îû¼Ò³â ¹× ¾Æ¸£¹ÙÀÌÆ® û¼Ò³âÀÇ ¹®Á¦Á¡°ú ´ëÃ¥ ¹× û¼Ò³âº¹Áö´ëÃ¥
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5. ±Ù·Î û¼Ò³âÀ» À§ÇÑ Ã»¼Ò³â..
µî·ÏÀÏ: 2010.12.27 | µî·ÏÀÚ: report1
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û¼Ò³â Á¤½Å°Ç°ÀÇ ½ÇÅÂ¿Í Ã»¼Ò³â Á¤½Åº¸°Ç»ç¾÷ÀÇ ÇöȲ ¹× Çб³Á¤½Åº¸°ÇÀÇ È°¼ºÈ¹æ¾È
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µî·ÏÀÏ: 2010.12.22 | µî·ÏÀÚ: report1
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ºñÇàû¼Ò³âÀÇ ÇöȲ°ú ¹®Á¦Á¡ ¹× û¼Ò³â ºñÇàÀÇ ¿øÀΰú ¿¹¹æ´ëÃ¥
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µî·ÏÀÏ: 2010.12.22 | µî·ÏÀÚ: report1
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