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°Ë»ö°á°ú ÃÑ 123°³ÀÇ ÀÚ·á°¡ ÀÖ½À´Ï´Ù. |
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LG»ýÈ°°Ç° ÇѹæÈÀåÇ° ´õÈ÷½ºÅ丮¿ÀºêÈÄ ¸¶ÄÉÆÃÀü·« ¹× ¸¶ÄÉÆñâȹ¼
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Positioning
Target
Brand elements
Product
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µî·ÏÀÏ: 2010.04.11 | µî·ÏÀÚ: nirvana9876
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Àü»çÀûÇ°Áú°æ¿µÀÇ °³³ä°ú Ư¡ ¹× Ç°Áú°æ¿µ»ç·ÊÁ¶»ç LGÈ÷´ÙÂî»ç·Ê
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µî·ÏÀÏ: 2010.04.08 | µî·ÏÀÚ: nirvana9876
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LGÅÚ·¹ÄÞ ¸¶ÄÉÆÃÀü·«°ú ¸¶ÄÉÆüº°ø»ç·Ê
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µî·ÏÀÏ: 2010.04.07 | µî·ÏÀÚ: nirvana9876
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LGÅÚ·¹ÄÞÀÇ ±â¾÷ÇöȲ°ú ¸¶ÄÉÆÃÀü·«ºÐ¼®
(500¿ø, 25 Page)
Step for Brand Diagnosing
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Step for Brand Revitalizing
Brand IdentityÀÇ ÀçÁ¤¸³
Repositioning
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µî·ÏÀÏ: 2010.04.07 | µî·ÏÀÚ: nirvana9876
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LGÀüÀÚ ±èÄ¡³ÃÀå°í ¸¶ÄÉÆüº°ø»ç·Ê
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µî·ÏÀÏ: 2010.04.07 | µî·ÏÀÚ: nirvana9876
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GSȨ¼îÇÎÀÇ ±â¾÷ÇöȲ°ú ¸¶ÄÉÆüº°ø»ç·ÊºÐ¼®
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µî·ÏÀÏ: 2010.04.07 | µî·ÏÀÚ: nirvana9876
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GSȨ¼îÇÎ ±â¾÷ºÐ¼®°ú ¸¶ÄÉÆüº°ø»ç·Ê
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µî·ÏÀÏ: 2010.04.07 | µî·ÏÀÚ: nirvana9876
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